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5 Tips to Train Your Dog January is National Train Your Dog Month! Whether you’re just starting to train a new puppy or you’re thinking about teaching your old dog some new tricks, we have 5 helpful tips. Read More Sara Scott, Contributor
We Now Carry Specialized Bikes! Our newest full-service bike shop opened at our Fort Collins Outdoor Gear store.  Read More Julia Reinisch, Contributor
1,000 Trees Given Away Locally Thanks to your support, 1,000 Blue Spruce and Chokecherry seedlings found new homes locally here in Colorado! Read More Julia Reinisch, Contributor
The Science Behind Catching More Fish Did you know that you can increase your chances of catching fish by learning how air temperatures, water temperatures, and geological conditions, and life cycles affect the insects seen naturally in a habitat? Read More Julia Reinisch, Contributor
Priefert Sponsors Dairy Cow Grooming Demo We held a live demonstration on how to clip and trim your dairy cow for shows. Read More Julia Reinisch, Contributor
JAX's 2018 Annual Impact Report Happy Earth Day! By shopping local, you are helping us protect the outdoor spaces we all love. We wanted to share with you the impact you've helped us make, so here's an infographic about our conservation efforts and progress. Read More Julia Reinisch, Contributor
Please Excuse the Mess If you've visited our Outdoor Gear store in Fort Collins recently, you may have noticed some changes in our departments. Check out a time-lapse of the new Fishing department at JAX coming to life! Read More Julia Reinisch, Contributor
Good as Gold: JAX Lafayette Awarded Gold in Green Business Program JAX Lafayette Outdoor Gear was recognized with the Gold Award in the 2019 Lafayette Green Business program for the fourth year in a row. Read More Julia Reinisch, Contributor
JAX Sponsors Butterfly Pavilion's Interactive Colorado Backyard Exhibit With indoor play structures, live animals, and a virtual reality experience, JAX is proud to support the Butterfly Pavilion’s newest exhibit which celebrates our natural treasures in Colorado. Read More Julia Reinisch, Contributor
JAX Angler Wins 1st Place in Three Lakes Fishing Tournament “I remember us going on a camping trip, and I’d never gone fishing before. They taught us how to set up our rods and I launched my first few casts. I eventually hooked my very first rainbow trout, and in that moment, I knew that I loved it,” commented Wood. Read More Julia Reinisch, Lead Content Strategist at JAX
Platinum Success in the ClimateWise Program JAX Outdoor Gear in Fort Collins received the Platinum level award in the ClimateWise program. Read More Julia Reinisch, Lead Content Strategist at JAX
JAX Joins with Over 350 Others In The Outdoor Industry to Defend National Monuments On August 17, the Outdoor Industry Association sent a letter to Interior Secretary Ryan Zinke urging him to preserve previously designated National Monuments and the legacy of the Antiquities Act. Jax Owner and President, Jim Quinlan, signed the letter along with over 350 other leaders in outdoor businesses. Read More Jax Mercantile
Meet Marlo: New Jax Mercantile Mascot Announced! It's no secret that we love dogs at Jax. All of our stores and offices are dog-friendly, we keep dog treats behind our cashier counters, and our store in Ames, IA even has a greeter dog, Decoy. Dogs have long been part of the Jax history and culture, so when we decided it was time to change our mascot from Lucy the Goose, a Golden Retriever was the obvious choice. Read More Jax Mercantile
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